Ideology and symbolism[edit]
Telugu Desam Party follows a pro-Telugu ideology. It was founded as an alternative to the Congress hegemony, by emphasizing on the Telugu regional pride and a party for farmers, backward castes and middle Class people. Since the 1990s, it has followed an economically liberal policy that has been seen as pro-business and pro-development at the cost of the rural areas. The TDP uses yellow as the background colour for the flag with a hut, wheel and plough symbol in the foreground. A bicycle is used as the official party symbol.
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